Chameo Couture
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Chameo Innovative Bagmaking Philosophy

Our Story, Your Story

Yuliana has always had eyes for intricate crafts and silhouettes, appreciation for the world’s cultural richness, and hands for making her own functional bags since she was young. She felt there was no world class fashion brand yet that celebrates and combines the artisan craftsmanship, richness of cultural heritage, with timeless, classical beauty and functionality. Chameo Couture was born to serve that needs.

Innovative design, meticulous artisan handcraft and handweaving for your exclusive bags is at the heart of what we do

Chameo Couture are inspired to create beautiful high quality handcrafted bags that are accessible to all

Exquisite beauty, quality handwoven craftsmanship, and thoughtful functionalities — these defined Chameo Couture’s philosophy when striving to satisfy your soul with woven artisanal beauty while serving your practical daily needs.

Combining our signature eco synthetic rattan (featherlite, durable, maintenance free) with Italian grade genuine premium calf leather, we handcraft luxury goods that you can bring anywhere in your dynamic lifestyle — indoor and outdoor, rain and shine.

Chameo Couture has been acknowledged internationally in Paris, Japan, Milan. It is the first ever brand selected to represent Indonesia in the prestigious Pret A Porter Paris and Premiere Classe. It was selected as top 30 ASEAN products as well as curated to be in Japan Fashion Week. Chameo Couture was featured in Milan’s elite fashion handbag magazine & school Arpel. Chameo Couture has also done numerous collaborations with the likes of Catharina van Vonderen (ex Valentino designer) and top Indonesian designers.

Head Office :
021 – 66605682
Jl. Pluit Karang Utara Blok A4 no. 79a.
Jakarta Utara 14450